Thursday, July 14, 2022
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My Reflections on CES 2019


I simply returned from my first CES expertise. Individuals are not kidding after they say that the crowds, the strains, and the sheer magnitude of the convention are on one other degree; nothing might have ready me!  I used to be, nevertheless, mentally ready to be blown away by the featured applied sciences and, to be sincere, I used to be not. I’ve been debating whether or not or to not weblog about this as a result of who comes again from CES and says that?!?!

I need to admit, I spent most of my time within the “Automobile Expertise” part. Nearly each sales space had a automobile – both an current automobile with snazzy options or a conceptual design. Listed below are a couple of examples of the conceptual automobiles: Mercedes Benz “Urbanetic, (modular design)” Bell’s “Nexus” (flying automotive!), and Hyundai’s Elevate (strolling automotive).

It was amusing to see what number of firms are specializing in auxiliary applied sciences to help totally autonomous automobiles. Clearly these are enjoyable to consider, however how quickly will they really be wanted?! Some examples embody:

  • Kia’s Actual-Time Emotion Recognition Expertise – This synthetic intelligence expertise can “change the cabin surroundings with settings which might play upon human senses.” Aptiv is doing one thing related (see hyperlink right here).
  • Audi and Disney’s Digital Actuality – “The VR expertise is meant to match, visually, what the passengers really feel as they journey: If the automotive turns, accelerates or brakes, the VR surroundings will do the identical factor.” Intel and Warner Brothers are doing one thing related (see hyperlink right here).
  • Byton’s futuristic dashboard – This 48-inch curved unit stretches throughout the complete dashboard and “provides the motive force details about the automotive and its environment…shows the infotainment system, and provides the entrance passenger entry to leisure like motion pictures and tv reveals.”

And there have been two important disappointments for me at CES:

  1. Electrical automobile expertise was barely talked about. Exterior of Nissan’s Leaf e+, electrical automobile expertise didn’t get a ton of consideration.
  2. The place was the entire good swag?! Even my one-year previous wasn’t excited by my souvenirs…

That every one being stated, it was an unbelievable few days and I’m grateful for the expertise. My favourite was hanging on the Continental sales space the place we demonstrated a robotic finishing first/final mile bundle supply from EasyMile’s EZ10 (see video beneath). What did different folks take into consideration CES?

 

About Lauren Isaac

Lauren Isaac is the Director of Enterprise Initiatives for the North American operation of EasyMile. Easymile offers electrical, driverless shuttles which might be designed to cowl quick distances in multi-use environments. Previous to working at EasyMile, Lauren labored at WSP the place she was concerned in varied initiatives involving superior applied sciences that may enhance mobility in cities. Lauren wrote a information titled “Driving In direction of Driverless: A Information for Authorities Businesses” relating to how native and regional governments ought to reply to autonomous automobiles within the quick, medium, and long run. As well as, Lauren maintains the weblog, “Driving In direction of Driverless”, and has offered on this subject at greater than 75 trade conferences. She not too long ago did a TEDx Discuss, and has been printed in Forbes and the Chicago Tribune amongst different publications.

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